top of page

Client

Olay

Project

Olay Skin Advisor

Campaign, Print, Digital

Agency

Saatchi & Saatchi

For the launch of Olay Skin Advisor, I've art directed and designed its key visual. It was used for all across the platform from TV commercials, magazine ads, website to social media ads. 

The imagery of people in each square was placed based on the brightness of model's skin/eyes/hair so that, from the distance, the art would still look like the model's natural face. 

All the squares were animated for social media ads and TV commercials. 

Post Production

Ntropic

Creative Director

Steve Zourntos

Role

Art Director / Designer

Key Art

Print & Digital

bottom of page